In 2021, I landed for the first time

ever in Berlin

to

lead global creative work for

On, the world's fastest growing running brand.

For over two years, I was ahead of the Innovation Hub, leading creative and strategy in creating campaigns for all things sustainability, outdoors, and kids products.

Check it out below

〰️

Check it out below 〰️

On Cloud Play

Kids can create an entire universe inside their minds. This was the inspiration for the concept “Just Imagine", that expanded this fertil imagination to the real world.

Cloudnova Flux

To launch the new Cloudnova Flux, we went to NYC to chat about movement and community with No Routine, a group dedicated to get out of everyday pressure and monotony through movement.